Hitchcock, The Artist :: essays research papers

Hitchcock, The ArtistShadow of a Doubt was one of those movies I would flip right past if it happened to be on television. If I knew that it was a Hitchcock film, possibly Id pause for a few seconds to see if it looked scary. If it didnt captivate me within those few seconds, Id cruise right by until I found MTV. But, being somewhat forced to watch Shadow of a Doubt in class, I had no choice other than to collapse down and pay attention. I was pleasantly surprised. I expected some twists and turns, since it is an Alfred Hitchcock film. I didnt expect the suspense or the romance. It was surprisingly entertaining in both plot and dialogue. I could tell by the many different film elements that this was a trademark Hitchcock film. Shadow of a Doubt is an Alfred Hitchcock fashion of art, because of its originality, bareness to interpretation, and different approach to suspense. A work of art is defined by Encarta Encyclopedia Online as something made or done exceptionally well. This film was in spades done well, if not exceptionally well. But, what does done well mean? I think it means that the work is completed fully with the best efforts of everyone involved. Not just is it fully researched, but meticulously planned and painstakingly designed. Therefore, the work in question is more like a child to those who created it, rather than a work of art. It contains their blood, sweat, and tears, and maybe a little insight into their minds. So, in the case of Shadow of a Doubt it is a work done well, by Alfred Hitchcock. Hitchcock was quoted in a 1998 review of Shadow of a Doubt, by Ted Prigge as saying he enjoyed playing the audience like a piano. Hitchcock did this almost effortlessly in this film (1). He had the ability to scare people, without shoving horror down their throats. Its what separated him from any other director of suspense he knew the secret to scaring people was preying on real human emotions (1). His subtlety is what took Shadow of a Doubt from an everyday movie to an intricate thriller. Movies of the past had a different approach to scaring the audience. In the twentieth century, scary movies were more than entertainment. They were designed to lure the viewer into buying the action figures and tee shirts that the movie had spawned.

An Analysis of Russos Empire Falls :: Empire Falls Essays

An Analysis of Russos Empire Falls The characters in Empire Falls go through galore(postnominal) changes through out(a) the novel. By the end of the novel Miles is changed drastically. He begins the novel as a slow moving, trusting, somewhat depressed individual. By the end of the novel, Miles has achieved an epiphany. No overnight letting the world step on his dreams, Miles goes after with a roar the dreams and desires that have lain dormant for twenty years. His ex-wife, Janine, also engenders to realize that the dreams she thought she had are non necessarily what she wants after all. Janine comes to accept herself for Janine, instead of flailing around wildly trying to find herself in outward appearances. Tick has learned a lesson that we all come to at some point in our lives, that people are not always good and there is danger in the world.Charlie Mayne tells Miles that in that respect are things that gr deliver-ups destine and want to do, but somehow just cant. (p. 472). In all of Empire Falls, this theme is echoed. There are dreams denied or put on hold. There are characters desperately trying to do what they think is right but failing miserably. The entire town is moving in slow motion toward their own individual explosions. The novel itself meanders along, like the Knox River. Russo says in the Preface, What water wanted to do was flow downhill by the straightest possible route. Meandering was what happened when a rivers shell intentions were somehow thwarted. This is what the population of Empire Falls has been doing for twenty years meandering. To emphasize this theme, Russo himself meanders, oftentimes leaving the reader wondering when something dramatic would happen. In life, this is what so many people do also. People are always waiting for something to happen, always hoping that their waiting is the right thing to do and everything will come out right in the end. But all this attitude does is cause a build up that explodes when the dam bu rsts, as can be seen in the events that lead in the last chapters of the novel. Russo won the Pulitzer Prize for his novel, Empire Falls. The paragraph above emphasizes the main reason that I find for the novel being such a success. The manner in which Russo is able to actually weave this concept of waiting into his story by creating a feeling of time moving slowly, of anticipation.

Goodisons Absolute Essay example -- essays research papers

Goodisons AbsoluteIn For My Mother May I Inherit Half Her Strength, Goodison publicizes the private issue of her p atomic number 18nts less-than-perfect marriage, and, in turn, unfolds a powerful dialectic on female self-sacrifice and subjectivity. She wonders at the prolonged strength of her mother- a woman who, regardless of being the victim of an unfaithful marriage, neither confronts nor flees her fate. And at the core of Goodisons poem is her own conflicted decision, as the female product of this union, to adjust her mothers attitude as unwavering strength, worthy of idolise, or as passivity, masked by nonchalance. The title of this work illustrates this ambiguity does the clause whitethorn I inherit half her strength, translate into may I be permitted - by the same mysterious influence that affected my mother - to await strong just like her or may I never allow myself to be quite as tolerant as she was. In the scratch stanza, Goodison suggests that the absolute, my mother loved my father, had governed her perspective of her parents marriage for twenty-nine years. Its indisputability may have functioned as a motivation for her fathers on-going extra-marital affair(s). But flush more explicitly, this absolute implied that despite the pain inflicted by her father, whom all women loved, Goodisons mothers love remained unshakably loyal, and that that was somehow all that unfeignedly mattered. At least, up until Goodison wrote this poem. In this my thirtieth year/ the year to toss out absolutes signals Goodisons revolt against this belief that had relentlessly threatened to break her mothers straight-backed, fronted dignity and that absolved the indifference of her fathers always smile. The lack of control of Goodisons writing in the first stanza points to something deeper about her kindred to this absolute. Since absolutes are characteristically irrefutable and deemed factual, I had expected that Goodisons writing would have illustrated the finiteness of this absolute by sealing it with a full stop. However, here, in the most transparently opinionated stanza of her entire poem, there is no punctuation whatsoever each distinct thought simply spills into the next, and even farther into the pursuit stanza where her topic diverges. It is difficult to say whether or not Goodisons omission was deliberate noneth... ..., on her wedding day she wept and at its setting. She endured better and worse and at last, she fell downto the realization that she did not have to be brave, just this once. Her tears functioned to honor the sacrifices of her body twenty years permanently fat, of her sewing machine, the symbol of her livelihood, to pay her daughters Senior Cambridge fees, but also to purge the pain she bore with the eyes of a queen. Nevertheless, mingled with Goodisons mothers sorrows, are tears of love for the husband that betrayed her. For My Mother makes a complete revolution, in that it begins with the acknowledgement and criticis m of Goodisons mothers love for her mother and ends with the reverence for this kind of love that, a seemingly astonished Goodison, cannot comprehend. Even after giving justifications of why her parents marriage was far from ideal, the absolute that she so wanted to discard in the first place looms over her unaffected and, of course, undisputed. In an alpha and omega fashion, this absolute in Goodisons work proves its place amongst other absolutes as an unfathomable force that refuses to be contested and most assuredly, will not be discarded.

Essay --

Luis SotoProfessor Santos QuionesAppreciation of Hispanic LiteratureDecember 16, 2013El delantal blancoEl delantal blanco (1964) por Sergio Vodanovi Pistelli es parte de una triloga en la comedia Via y es un ejemplo de la crtica companionable en la sociedad. Vodanovi naci en 1926 en Split, Chile y frecuentemente escribi obras sobre la crtica social y la claramente definida funcin social esperada de las mujeres. Unos ejemplos de sus obras son El prncipe azul (1947), No es honorable (1952), y Mi mujer necesita marido (1953), entre muchos otros. No slo fue un dramaturgo, pero tambin fue un abogado, periodista, crtico de teatro, profesor y guionista. A travs de sus muchas obras, fue el ganador tres veces del Premio de la Ciudad de Santiago y tambin fue un miembro de la Academia Chilena de Bellas Artes (Friedman 310). En las obras de Vodanovi, la crtica social es prominente. Muchos de sus piezas critican y se burlan de las clases alta, la hipocresa y el socio-econmico corrupto. Esto e s el caso de la obra El delantal blanco donde vemos el tema de desdoblamiento y la dualidad de ser. Los protagonistas son La Seora, una mujer rica de la clase alta y su Empleada, obviamente de la clase baja, que se hace evidente por su delantal blanco. Los personajes secundarios son Avarito, el hijo de la seora, algunos jvenes, y un caballero distinguido. En la exposicin, el dramaturgo nos introduce a las protagonistas que estn en la playa con Avarito. A travs de las acotaciones escritas, el dramaturgo establece la escena. El plano textual se establece a travs del dilogo entre los personajes y tambin a travs de las acotaciones. Para analizar esta comedia, es necesario comprender los sucesos en la obra. La ... ...e la sociedad en El delantal blanco solamente percibe las apariencias irreales y externas.CitacionesCorts, Eladio, and Mirta Barrea-Marlys. Encyclopedia of Latin American Theater. Westport, CT Greendwood, 2003. Print.Ihrie, Maureen, and Salvado A. Oropesa. World Literature in Spanish An Encylopedia. Santa Barbara, CA ABC-CLIO, 2011. PrintJulio Duran Cerda El Teatro Chileno De Nuestros Das. Julio Duran Cerda El TeatroChileno De Nuestros Das. N.p., n.d. Web. 13 Dec. 2013.Sergio Vodanovi Lugar De Coincidencia En Internet Cyclopaedia.net. SergioVodanovi Lugar De Coincidencia En Internet Cyclopaedia.net. N.p., n.d. Web. 11 Dec. 2013.Virgillo, Carmelo, Edward Friedman, and Teresa Valdivieso. El Drama Sergio Vodanovi. Aproximaciones Al Estudio De La Literatura Hispanica. New York McGraw Hill, 2012. 310-18. Print.

Brave New World Essay -- essays research papers

Imagine a world where all of your fantasies can become reality. Imagine a world without violence or hate, tho just youth, beauty, and sex. Imagine a world of perfect stability (42) where everyone belongs to everyone else (43), and no one is unhappy or left out. This sounds like the perfect world. But its not. Looks can be deceiving as proven in Aldous Huxleys novel, Brave New World. In his novel, he introduces us to a society that strives to satisfy everyones wants and needs by inflicting pleasure in order to bring stability. However, in order to truly achieve this stability, old world ideas relating to art, history, and religion atomic number 18 abolished, and arereplaced by new age technology. As a result, the people of the Brave New World now worship Henry Ford instead of God, utilisation test tubes instead of natural birth, and use a hallucinogenic drug called soma instead of facing reality and the everyday responsibilities of adulthood. Although the appeals of this world are tantalizing and attractive, they are only a distraction to cover up a hidden truth that can even be seen in todays society. The fact of the matter is, as technology advances, people are becoming increasingly more dependent on it, resulting in the loss of their own individualisation as they inevitably fall to conformity. In turn, society inevitably succumbs to the oppression of what it has come to love, all to achieve stability.But is stability worth the cost of identicalness? No. Withou...

Brave New World Essay -- essays research papers

Imagine a creative activity where all of your fantasies can become reality. Imagine a world without military unit or hate, but just youth, beauty, and sex. Imagine a world of meliorate stability (42) where everyone belongs to everyone else (43), and no one is unhappy or left out. This sounds like the perfect world. But its not. Looks can be deceiving as proven in Aldous Huxleys novel, Brave New World. In his novel, he introduces us to a club that strives to satisfy everyones wants and needs by inflicting pleasure in order to bring stability. However, in order to truly achieve this stability, old world ideas relating to art, history, and righteousness are abolished, and arereplaced by new age technology. As a result, the people of the Brave New World now worship Henry hybridization instead of God, use test tubes instead of natural birth, and use a hallucinogenic drug called soma instead of facing reality and the everyday responsibilities of adulthood. Although the appeals of th is world are alluring and attractive, they are only a distraction to cover up a hidden truth that can even be seen in todays society. The fact of the matter is, as technology advances, people are becoming increasingly more dependent on it, resulting in the handout of their own individuality as they inevitably fall to conformity. In turn, society inevitably succumbs to the oppression of what it has come to love, all to achieve stability.But is stability price the cost of individuality? No. Withou...

Loss of Humanity in The Lottery

In Shirley Jacksons The Lottery there are many themes to pick up on, however the one(a) that seems to be the most important is the theme of kindness. In this short story many things burst out at the reader but the theme of humanity is one that the reader must be looking for. The loss of humanity is apparent in the story because of the activities they are acting upon, their feelings of others, and the connation in which they speak. First and forrader most, the lottery in which Jackson rights about is close the opposite of what most states participate in today.Though the opening statement wouldnt lead you to deal so, The morning of June 27th was clear and sunny, with the fresh warmth of a full-summer daythe grass was richly green (247) This expositions set the story out to be almost fairy-tale bid, by showing the reader a perfect townspeople. However it is far from this, the town is much worse than any evil step mother. The town is active in an act of murder, rase if they beli eve it is justifiable. The act of the lottery starts off with the gathering of the town.Soon the men began to gather (247) This than lead to the families gathering with their own. The women, standing adjacent to their husbands, began to call the children (247) The plot doesnt become dark until the black box shows up. (248) Once the plot as become dark it stays that way until the ending. It isnt fair, it isnt right, Mrs. Hutchinson screamed, and then they were upon her. (252) though there are certainly more than a hardly a(prenominal) examples of the loss of humanity however this the one that sticks out like a sore thumb.When the people are upon her it isnt a trait of human kind, at not least the human kind of the past few centuries, that is something that animals do and not civilized humans. Secondly, the way that they talk about their neighboring towns shows the loss of humanity. First shown with Mr. Adams talking of the northern town and the loss of the lottery. When Old adult male Warner hears he is all but happy. This was best shown by Brandon Ramos in his article, Old Man Warners moral steadfastness helps to keep the settlement in check.He never even takes the time to explain the importance. He defends it, however, he never explains it. A lot of the villagers probably dont even know why they do this. (Ramos) Though the last part does show signs of a modern religion it is not something that is showing the humanity that it should. Not sole(prenominal) was Old Man Warner enraged by the statement made about the other town he proceeds to say that it is actually that that fetchs them less civilized.He even goes as far to say that they are reverting back to old ways, Next thing you know, theyll be want to go back to backup in caves, (250) He is saying without the lottery they are become cavemen, which is eerie because it is the lottery in fact that makes them even less like cavemen or Greek citizen how worshipped the sun or the gods. This brings it to t he last point, the way they speak shows sighs of inhumanity. The most prominent example of this is the title of Ramoss article. It was said by Old Man Warner, once again, but it read, Lottery in June, corn be heavy soon. (250) (Ramos), this suggests that the murder in the lottery is nothing but a sacrifice to make the harvest as plentiful as possible.Another example, though not speech, this example is of body language and how the towns people showed it off. The way that Tessie is pleading at the end and yet the body language of her fellow tons folk is nothing but normal. The last example would be how speedily here friends and family choose to turn on her. Her husband, never even said a word about the result of the lottery. And her friends seemed to have turned on her quicker than anyone else did.Mrs. Delacroix selected a stone as large she had to pick it up with both hands and turned to Mrs. Dunbar come on. She said Hurry up. (252) The sum of it all is that done out the story t he towns people showed inhumanity through the acts that surrounded the lottery. Old Man Warner was the biggest supporter of the lottery even though he never supported why. The whole town supported him through and through tough it was morally wrong in many ways. Lastly the way the towns people spoke and presented themselves showed nothing but inhumanity.

Case Manager Interview Essay

The interview with a solecism manager took lieu in Kevin on October 25, 2013 at 1100am and it was done approximately at 1215pm. What we will be evaluating in this interview using the read/write headnaire as a guide to better understand case management. The questionnaire or survey use for this interview has twenty-four question related to case management, which we will explore one question at a time. The first part of the survey promise varied function of case management. Kevin was ask based on his own experience in the discussion section of Mental Health, would he eliminate any functions from the number given that included Client identification and outreach, Intake, Psychosocial assessment, Goal setting, Resource identification and indexing, Getting general agreement by participation agencies, Direct treatment (Therapy), helper planning, Counseling, Linking clients to needed services and financial supports, Monitoring service delivery, Reassessment, Advocacy, and Client ev aluation? Kevin said, He said that this is a sum of what they do but they go even upgrade by engagement with the community, partnering with disparate non-profit and faith base organizations and integrating different resources to create a more comprehensive services for their clients.According to Kevin the engagement with the community, different non-profit and faith base organization is what needed to be added to the function list for assisting clients with his or her postulate. in like manner Kevin stated, I would non revision the chronological order because this is except a format but he clarified by verifying, The way the chronological order is makes a guide but each client has alone(p) needs, which brush off cause a change of the chronological order given to meet the most pressing needs at a time. The second question Kevin was asked, Do You preform this function as part of your case management role? Kevin response to the question, Yes, let me explain to you how we do our process. I have cardinal staff work for me and each staff has hisor her own expertness. The different staff, which includes ten case managers, psychologist, house specialist, therapist, psychoactive nurses, all has designs in assisting separate clients fashioning it a squad effort. So the functions for each client is done through sh bed responsibility. He also explained that the staff have regular meeting to charm if goals of clients is being properly carried out and if not what slew be done to achieve his or her clients plan.Kevin also said the only one thing that hinders his team up from performing his or her function is pretermit of resources and policies can restrict how he can serve his clients. In addition, Kevin told me that in order to be refer to his department thither has to be some kind of psychological problem but with the psychological problem on that point can be other condition collapse such as drugs use, standlessness and criminal activities making s erving these individual more complex. The time spent of each function during a typical week depends on the individual and different people and as stated before these function are achieve with many different professional with his or her own expertise working together to serve his or her client. The succeeding(a) question asked Kevin was, Where he would like to devote more time to a given function and why? He stated, As a agency he feels they are always on a consistent bases hurlting out fires and he would like to overstep more time in engagement and working with individual with long term goals. Kevin also said that different crisis, which needed immediate attention is what keeps his organization from devoting more time to engagement and working with individual with long term goals. Kevin told me he works full time and that his case manager spends about 80 percent of his or her time doing case management. When ask if the work done at the agency was his own or a team or radical ba sis he restated what he said earlier about team effort but also added it was also one his own because each team constituent has a part in the process where he or she focuses on so to answer the question he said both individual and team effort. The next question for Kevin was, What does he think is required for effective case management to occur? Kevin says that empathy is important when working effectively as a case manager, resources and communication. He also said the way they determine family involvement in a clients is by first assessing the clinical risk, is this relationship with family a red-blooded one that will assist his clients to achieve his or her personal goals.The question that followedthe last question asked was, What has been the most successful part of your experience as a case manager? He shared a story how when he first started working for the agency that he would see patients who had psychotic episodes during his or her dream and it was rewarding when he saw these patients at the end of his or her treatment functioning relatively normal, which demonstrated progression. He went on to explain to me that the ultimate goal of a case manager is to help improve lives and that this casing of field is investing in the betterment of others. Moreover, Kevin said the attribute to his success is a quislingism of clients, agency team effort, families and the community. The next question in the interview was, Is there something distinctive about Stanislaus County that gives case management a unique form here? Kevin response was base on what he stated earlier about how his organization engagement makes his agency unique. He stress by working with different non-profit and faith base organization the agency was working outside the box. He also told me that his agency has also works with other city such as San Francisco, San Jose, Bakersfield and as far as Redding to provide service for his clients collaborating with different organization throughout N orthern California. Kevin told me my working with different organization has broadened the agency resources causing them not to be limited to a geographical area making their approach different and unique.The next question in the interview was, What are some of the chief(prenominal) problems you face in doing case management? Kevin stated resources is the main problem as a practitioner not enough resources to assist all of his clients. to a fault Kevin said motivation of his clients is an issue to even recognize he or she has a problem, which needs to be address. Kevin also told me that with some clients basic needs are not being met and his clients cannot focus on economic aid because of this problem. He went on to state the lack of understanding of both family and community is a problem, which his agency is move to address through educating both family and community. He told me these have specific programs for family member to help educate them and they are actively involved wi th many events in the community. Also according to Mr. Panyanovong service gaps he encounters can be either lack of resources or policy issue where an individual cannot meet requirement to qualify for a certain program.He also told me that lack of insurance and state funding can be a problem in service gaps or lack ofspace where the program and facility is overcrowded. The next question I asked Kevin was, When there is a service gap, are there any things as an organization they can do? He said that as an organization they work hard to remove barriers, discover new resources, change policies and try to determine how to get from psyche A to point B. He said with his team they work together talking about how can we expedite the process and continue to say his organization does not see it as just them but working with other resources. Then Kevin was asked, What problems do you have with service providers, particularly agencies in the community that are essential to your clients? He sai d he was not sure if he had a problem with a particular provider but with the physiological he stated there could be dis affiliate because many of clients have Medicare and Medicaid, which has limitations. According to Kevin many of his clients have health issue, which can be a study problem in the care of his clients.The interviewer went on to ask, What administrative problems do you encounter in your daily work? He said that Medicaid has been a problem and there are many regulations that the organization needs to follow, which can make it difficult in servicing his clients. However, as a program Kevin explain to me they do what they can to serve their client despite Medicaid regulations and many times it has resulted in loss in revenue. The next question in the interview was, What are some crisis bunks you typically face with clients? Kevin responded by saying, Medication emergencies, client becomes suicidal, homicidal, he goes on to say we do crisis assessments, evaluation and place clients in the hospital all the time, which answered the next question, What are some things you typically do when these crises arise? The question in the interview that followed that last question is a close end question where the interviewer asked Kevin, provide you generally handle these situations in an adequate way? Kevin answered the question by saying, Yes. As the interview continues the interviewer ask Kevin, How could you be enabled to deal with crisis situations more adequately? Kevin answered was again resources and working with different organizations. The next question is base on a scenario and it is, A board-and-care home calls you to state a client of yours in this category is having hallucinations that are causing behaviors threatening to other clients. What do you consider your most therapeutic intervention, given no limitation onresources? The first thing Kevin said, Is that he needs to assess is this an immediate crisis, which it sounds like it is? He ass es if this particular person is a risk to self or the community and if so he has the authority to put this client on a seventy two hours hold, placing them in a hospital for the individual safety and the safety of the community.The other thing Kevin mention is by assessing he can determine if this is an ongoing issue and nothing ever happens than he may set up a meeting with this client. Kevin said because it is their client it is important to look into the history, which can shed light to what is causing him or her to act this way. The second part of the question for this scenario, If the patient were living at home with family would you do anything differently? Kevin said yes they would involve the family members more, which is ideal because now the client has support that he feel could be a benefit to the client. Also the family member could help with administration of medication and to determine if something is not right in their family member who needs special assistance. He we nt on to say the majority of his clients do not have that family support. The question the interviewer asked Kevin next was, What can case managers do to optimize maintaining hard to handle patients in board-and-care facilities or with their families? Meeting with client and working with him or her to remain medication compliant, forming good alliance with board-and-care facilities or family members. Kevin went on to say it would be better to treat the individual early before it becomes a crisis. The following question Kevin is asked is, What recommendations would you make to strengthen the case management process and program in the Department?Kevin states resources and also changing policies of organizations, which creates barriers in his clients being place in their respect program. Kevin continue on and said, that practitioners need to set healthy boundaries but at the same time have empathy for their clients and being able to connect with a client at a human level. He also state d that strengthen the commitment of clients to the goals that has been set and for the clients to acknowledge that there is an issue. When it comes to families and informal support networks, Kevin said, communication is key when working with them and education to assist them in helping the needs of the individual client. The interviewer than asked, Since you started working in this program, have you initiated any major changes in theway you do things or in the procedures? Kevin says, Yes and that he has been in this program for over seventeen years and that the biggest shift according to Kevin is community oriented, which is forming different partnership that the organization did not use in the past. This forming of partnership is done to increase the natural support system for clients in working with outside agencies. He went on to explain to me that when he first started the intellectuality was in the organization that they were the only agency.Also as a case manager they as an o rganization has step up the awareness that the problem with mental health is a community issue that everyone needs to be involve in supporting these type of individuals. Kevin continue by saying that they invited community partnerships, they invited faith base, invited community leaders to come to the table and have a conversation of how they could work together to make the problem of mental health better in their city. Kevin said this is accomplished through a town hall meeting to address all these concerns. Also Kevin said this change is adopted by his organization because it is a team effort and they have to work together for the benefit of their clients. The next question interviewer presented to Kevin was, If you could design a case management program from scratch, based on your experience here, what changes would you make? Kevin said many of the things they are currently doing is a direction that is offering more assistance for their clients by adding resources through many d ifferent organizations.The last question the interviewer asked, Kevin was, What advice would you give to a new case manager coming into this agency? Kevin said he would tell them to know their resources and that they are in the business of helping people, which requires them to have empathy towards their clients and to work as a team with colleague to give the best situation for his or her clients needs. The interview came to a conclusion and the interviewer thank Kevin for taking the time out of schedule to meet with him. The interviewer also ask if in the future if he has similar projects would it be alright for him to contact him again, which he said if his schedule permits he does not mind and he told me he tries to make time for these type of interviews because he feels it is part of educating the community and that he has not only met with college student but high school students to do similar interviews. Than, the interviewer said his final thank you and told Kevin to have a good weekend.

Computer Security Incident Response Team Essay

In the last decade, more and more companies have started to look into e-commerce to combine them to the infinite world of global suppliers, partners, consumers and much more. This boom in techno lumbery has placed multiple assets are pretend from a shelter stand take aim allowing hackers/crakers and anyone on the internet to gain access to these network and gain information or try to jeopardize business to a point where it stand stills. ontogeny in Denial of service attacks, child pornography, virus/worms and other tools used by individuals to destroy data has lead to law enforcement and media to look into why and how these security breaches are conducted and what new statutory laws are needed to stop this from happening. According to CSI computer crime and security Survey 2007, the average annual loss report by security breach has shot up to $350,424 from 168,000 the previous year. To add to this, more and more organizations are reporting computer intrusions to law enforcement w hich inclined to 29 percent compared to 25 percent the year before. 1 To be successful in respond to an incident, there are a few things that need to be followed 1. besmirch the number of severity of security incidents. 2. Assemble the core computer security calamity Response Team (CSIRT). 3. Define an incident reception plan. 4. Contain the injury and minimize risk. 3 How to minimize the number of severity and security incidents It is impossible to prevent all security related incidents, exclusively there are things that can be done to minimize the imp chip of such incidents Establishing and enforcing security policies and procedures. Gaining support from Management in both enforcing security policies and handling incidents.Accessing vulnerabilities on the environment on unwavering basis including regular audits. Checking all devices on certain time frames to make sure that all the updates were performed. Establishing security policies for both end users and security personal and postulation for security clearance each and every time an access is granted. Posting banners and reminders for responsibilities and restriction of use of applications, and other schemes on the network. Implementing secure password polices thought the network. Checking log files on regular basics and monitoring traffic. Verifying backups are done on regular basics and maintained in an appropriate manner. This would also hold the new email backup policy laws. Create Computer bail Response Team (CSIRT) 3 Security threat is the same for both large, piffling, and government organizations and thusly it is weighty that regardless of what the company has for its security measures, it also has a written record that establishes guidelines for incident response. ensuant respond planning is a set of guidelines that document on security incident handling and communication efforts.This plan is activated when an incident that could impact the companys ability to function is establishe d. Computer Security Incident Response Plan (CSIRP) should contain the following 1. Mission Things the response aggroup will be responsible for, including how to handle incidents as they happen and what step are necessary to minimize the impact of such incidents. 2. Scope this would define, who is responsible for which area of security, it can include things like application, network(s), employees, communication both internally and to the human race and much more. . Information flow How information will be handled in case of an emergency and how it will be reported to the appropriate authority, pubic, media and internal employees. 4. go provided This document should contain all the services that are either provided to the users or services that are used or bought from other vendors including testing, education, service provider issues to rear a few. 2 The CSIRT team must contain several members including a Team leader which will monitor changes in individuals actives and respon sibility of reviewing actions.An Incident Lead, that will be dedicated as the owner of set of incidents and will be responsible for speaking to anyone outside the team while and corresponding changes and updates. A group of individuals part of the CISRT team called members will be responsible to handle responsibility of the incident and will monitor different areas of the company. other members of this team should include Legal help, public relations officers, contractors and other member of management both from business and IT that can help during security breaches.If an Incident has occurred, it is important to classify this as an incident severity. Most companies use between Severity 1-5. 1 being the highest and 5 being the research phase where no governing body or users are affected. For most system anything under Severity 3 is not a major impact of the system but if there is a system wide issue that requires immediate attention, a severity 1 or 2 would fall under the category of Incident response procedure and set up a high alert. The cost of an incident can be very high, depending on the loss of data, therefore identifying the risk and all the real threat fall under this category.Once the incident has been identified it should go into the assessment phase, where it should be determined if the system can be bought back up again and how much damage is done. If the business is impacted assessment should be done. The assessment includes forensic investigation usually involving a team of expert that look into the how many computer were affected, what kind of information was stolen or changed, entry level of attacks, potential damage done by incident, recovery exhibit and the best way to assess this from happening again.The next phase of this is containment, which is the assessment of damage and isolation of other systems that can also be compromised including network. Backup of the system in the current state should be done at this time for further forensi c investigation. Analyzing of log files and uncovering systems that were used like firewalls, routers should be identified. any modification of files including dos, exe should also be carried out in this phase. Once all this is done, the next step is Recovery. Recovery is restoring clean data back the system so it can perform is function as mandatory.After installing last good backup, it is important to test the system before putting this in toil again. Further surveillance of network and application should be set in place as intruders might try this again. Every company today, weather small or big needs an incident response unity to defend itself against predators on the web. The government agencies has set some rules and regulations on such standards and are required that company follow these standards to avoid further disruption of the service.This becomes even more critical for companies that play important place in the economy like credence card, health, insurance and much m ore. Several regional companies today can help plan CSIRP plan that provide help creating a team of individuals that can act fast in such situations. The implementation of such plan cost less in the long run, when compared to companies that dont have such response plan and loose data that is critical to their survival.

Member of Parliament Essay

Delegation is to give an other(a) mortal authority and responsibility of a certain depute that you would normally do yourself that you still cook accountability for the outcome. In order to delegate effectively you need to first decide what tasks to delegate. You need to track what you can delegate by making a list of tasks that you do and from this the things that you can give to others. It is a more cost effective way of giving others responsibility rather than hiring mortal else to do the work. Planning is essential when you are delegating. You need to identify the individuals knowledge on the task, the skills they have to do it efficiently.Give them control of the task completely simply follow it up regularly by meetings and asking them how it is going, what is going good and what they need help on. Communication between the other person and you has to be very clear and precise. You should have their full attention. They need to have a clear understanding of what needs to be done and by when. capable objectives need to be set for them and discuss the standard that you expect from them. Ask them how they lead do it and what help you can give them in the task. Give them reassurance, self-reliance, passing them your support and appreciate them. Believe in them. When delegating tasks there are several aims of delegation to consider. Everyone is different, not everyone can handle or respond rise to certain styles. A good coach-and-four knows which level to use with each piece of staff when assigning a task. train 1- this is when the manager asks the staff piece to look into the situation, constitute all the facts needed and come back to him/her. The decision of what to do is made by the manager. This type of delegation is usually used for sore employees who have no experience in the business. It is also used when you cannot physically do it yourself as you are handling quite a few other things at the same time. For example, at SS during a busy patch at lunch time, if there is a customer who comes in who has problems with his glasses. You cannot see him as you are already dealing with two other customers. You ask a member of staff to check the glasses thoroughly, find out what problem they are having by getting all the facts from the customer. You have delegated this task out to that member of staff but you make the final decision on what should be done. You control the delegation.Level 2- this is when the manager asks the member of staff to look into the situation but also come up with achievable solutions to the problem. For example, in the above example, the managerwould have asked the member of staff to come up with reasons why the customer is having problems and ways to fix the problem. However, the final decision is still made by the manager. The manager still controls the delegation. This level offers opportunities for more instruction, coaching, and development of the employees. It is often used for employees who may be changing companies but staying in the same career, so they are familiar with the task but not with the new employers working style and requirements.Level 3 this is when the manager asks the member of staff to look into the situation and come up with possible solutions. The staff member picks the best solution for the customer but gets the manager to approve ahead going ahead with it. For example the above mentioned member of staff would have the measurements rechecked by the manager before he remakes the customers glasses. The manager still controls the delegation but it conveys more trust and faith in the elect employee, it also facilitates training, improves the overall experience and increases educational opportunities for the employee. This is a good happy medium for both new and experienced employees and works well in large workplaces where the tasks must be managed properly for structural purposes.Level 4 this is when the manager asks the member of staff to look into the situation and carry on and refining it till the end of the solution unless he says not to. For example, in the above example, the member of staff would be able to finish it off unless the manager verbalize not to. The staff member controls this type of delegation. It shows a lot of faith and pays a compliment to the staff as to their managers level of pledge in their ability to complete the task successfully. It is often left for experienced employees, particularly those who have performed the repeated task successfully in circumstances prior. atomic number 53 problem to this approach is it can also be a source of frustration for an employee who is told they have the expertise and capability to do what is requested the way their manager wants it done, but then if they lack the office in their manager to follow through or if something goes wrong, then it makes this person almost entirely accountable. This Level requires trust, rapport, confidence and understanding.Level 5 this stage is when the managers asks the staff member to complete the task and to report back to him when it is done and what was done. For example in the above situation, the manager will want to know when the problem is sorted and what the member of staffdid to solve it. The manager doesnt even require a heads-up or check-back before the staff member starts work on the task. Many companies who have experienced staff members use this type of delegation to accomplish more. It can also be beneficial for smaller companies who trust in their employees to help them perform at maximum potential. They control the delegation.Level 6 this is when the manager tells the staff member to take action and follow it up if needed. For example in the above example, the manager gives full authority for that staff member to deal with the customer. He does not get involved at all. This is not only complete freedom, but also the ultimate compliment in terms of a managers confidence in the staff members ability to complete a task to the managers complete satisfaction. When it comes to effective delegation, you cannot just order wad around. Each individual is different and responds differently to different styles of delegation, criticism and praise. This means in order to be most effective, and get the best results from staff chosen to have tasks and projects delegated to them, employers must be both creative and knowledgeable when it comes to picking the right person for the right kind of delegated assignment.

Positioning of Absolut Vodka

Absolut Positioning. This report will describe the concept of positioning, effective positioning and its relation to segmentation. It will analyse the positioning of Absolut vodka in its market share. In this report the relevant positioning criteria will be identified and appropriate positioning maps to support the analysis will be functiond. In addition, suggestions on how to mend and develop the Absoluts positioning will be given as well. In order to apply the relevant academic theory to the positioning of Absolut Vodka trademark the definition and idea of positioning concept needs to be identified.Adcock, Halborg and Ross (2001) provide the positioning definition made by Ries and Trout that say that it is what happens in the mind of customers. Brassington and Pettitt (2003) compile that positioning means thinking round a harvest-tide in the context of the competitive space it occupies in its market, defined in terms of attributes that field of study to the target market. It is possible to state that positioning is the identification of position of certain blur and its total image among different other brands in the minds of target audience.Positioning includes the paygrade of competitive advantages and brands niche. The main purpose ofpositioningis to achievesustainableview inthe minds ofconsumers about the brandas the best star in particular sphere. It is known that all offered services and products are taking their place with main goal to satisfy customers wants and needs. Consequently, in show effort with effective positioning goods and services have to promise the benefit the customer will receive, create the expectation, and offer a solution to the customers line, according to http//www. marketing91. com.Effective positioning needs to be unique and realistic, it has to be related to current position, should be long term and yet updated and improved during the time period. Also, product needs to be in the mind of customers. According to Wi nd (1980), thither are six principles for product positioning. Firstly, positioning tramp be based on product one and only feature. Also, positioning may be related to products benefit that may satisfy consumers wants and needs. Besides, positioning can be based according to usage and/or occasion. Additionally, products can be based on competitors and on product class.Another principle that company can use to position product is to base it on user category. Segmentation In order to run business successfully it is essential to understand the concept of market segmentation. Backer (2003) argues that positioning is easy. Market segmentation is difficult. Positioning problems stem from poor segmentation. Company needs to work only with segment that has been chosen. Absolut Facts (Appendix 1) Speaking about Absolut Vodka, the first question that comes up is Why such unsophisticated drink has become so successful and popular? when Russian vodka was the most recognised product, occupying the social unit niche in industry, when Absoluts bottleneck was too short for barman to handle and the whole bottle caused the negative associations with pharmacy jars. The answer to the question is an slight positioning strategies and advertising actions. Position Absolut possess itself as premium vodka that is not just an alcoholic drink, but lifestyle. It is shown as a beverage for the sophisticated and upper-end stack it is for status buyers who are not open to snob appeal, but open to wit. Absolut targets lot under 35, those who are ferociously hip.Absolut has created the conditions, when people are ready to pay premium equipment casualty ( worth is 15% higher than most expensive vodka brands) to join the bohemian coterie that appreciates the high quality vodka. repayable to great positioning and advertising actions the brand itself is now associated with art, music and singers, luxurious clubs that represent the Absolut diction. Once marketers identify the position they would like to occupy in the market, they figure a unique marketing mix that will support that position by reaching that target market and meeting its needs Bovee, Houston, Thill (1995).The combination of promotion, product, price and place will assist in the brands positioning in order to distinguish it from competitive companies. Marketing mix in case with Absolut Promotion is the business of communicating with customers The generation 100. In order to promote the brand Absolut releases the limited bottle editions, creative ads etc. Product One of the historied brands features is bottles shape that is shown in creative, humorous and trendy manner. Also, there is much attention paid to Sweden culture, history and background of vodka.Additionally, there is no doubt that company emphasises on quality of Absolut using high technologies, sources and products in order to maintain its status of super premium spirit. Price As it was mentioned, price is very high compared to other vodka manufacturers. However, Absolut is targeting the certain segment of people that are willing and ready to pay more for status drink. Place The Times 100 explains that place is concerned with various methods of transporting and storing goods, and then making them available for the customer. Getting the right product to the right place at the right time involves the distribution system. According to www. absolut. com there are famous Ice bars in London, Stockholm, Copenhagen and Tokyo under Absolut brand. This fact again supports the idea that Absolut is not a drink but lifestyle. Positioning map Once the positioning has been completed for all the relevant attributes, it is useful to be able to visualise the complete exposure graphically, by creating a perceptual map of the market as Brassington and Pettitt (2003) explain. Using http//oliver. efri. hr/medmark/dokumenti/absolute_vodka. pdf and Mintels Vodka UK March 2009 report the positioning map for vodka brands may be structured a s followingPlatinum vodka the price is higher than ? 40 for 70cl (Mintel) Super premium vodka is ? 25 or more for 70cl (Mintel) Premium ? 14. 94-? 24. 99 for 70cl (Mintel) Own-label ? 4. 82-? 21. 83 according to http//www. supermarketownbrandguide. co. uk Mintel provides the diagram (Appendix 2) that shows the UK market share of vodka, 2008. According to that, it is possible to state that Absolut competes with Smirnoff Red which in the UK is the brand leader the sophisticated one the establishment Adcock, Halborg, Ross (2001). Smirnoff is less(prenominal) expensive and yet quality (around ? 1 per bottle) and is famous because of its Russia-ness (however, it is known Smirnoff comes from Connecticut, USA). Suggestions For Absolut it is important to continue its development researching its competitors and stick with its target market. Company has to be very mad to its customers demand changes and actions of competitors (direct and potential) their profitability, weaknesses and s trengths. Absoult needs to understand and know competitors as much as it is possible. Company should not be surprised if it falls to stay ahead as Backer (2003) states. BibliographyAdcock, D, Halborg, A, Ross, C (2001). Marketing principles and practice. 4th ed. Essex Financial Times Management. p172-177. Backer, M (2003). The Marketing Book. 5th ed. Oxford Butterworth Heinemann. p106. Brassington, F, Pettitt, S (2003). Principles of Marketing. Essex Financial Times. p116-197. Courtland, B, Houston, M, Thill, J (1995). Marketing. 2nd ed. NY McGraw-Hill. p202 Kotler, P, G Armstrong, J Saunders and V Wong, 1999, Principles of Marketing, second European edition, (Upper Saddle River Prentice Hall) Wind, Y, 1980, Going to Market new twists for some old tricks, Wharton Magazine, 4Absolut. (2012). Absolut Vodka. useable www. absolut. com. Last accessed 16th Apr 2012. Bhasin, H. (2010). Effective positioning. Available http//www. marketing91. com/effective-positioning/. Last accessed 15th A pr 2012. Oliver, E. (2010). Absolut Vodka. Available http//oliver. efri. hr/medmark/dokumenti/absolute_vodka. pdf. Last accessed 16th Apr 2012. Supermarket own brand guide. (2012). Spirits. Available http//www. supermarketownbrandguide. co. uk/search. php? SearchString=vodkaSearch. x=69Search. y=18scoreprice=0pricevalue=0. 0table=spirits. The Times 100 Wilson and Wilson Publishing Ltd. (2011). Marketing mix. Available http//businesscasestudies. co. uk/business-theory/marketing/marketing-mix-price-place-promotion-product. htmlixzz1s6QeVriC. Last accessed 15th Apr 2012. Mintel Vodka, UK, March (2009). Vodka can modality last forever. Online Available at http//academic. mintel. com/sinatra/oxygen_academic/search_results/show/display/id=393884 Accessed April 2012. White Spirits and RTDs, UK, March (2011). Competitive Context. Online. Available at http//academic. mintel. om/sinatra/oxygen_academic/search_results/show/display/id=545336/display/id=569847 Accessed April 2012. Appendices 1. ABSOLUT VODKA, introduced in the US in 1979, is the fourth largest international premium spirit in the world and is available in more than 150 markets. ABSOLUT VODKA is the number two brand of premium vodka worldwide. (Source Impact International) Since its launch in 1979, ABSOLUT VODKA has achieved significant worldwide sales growth, from 10,000 nine-liter cases (90,000 liters) to 11. 0 million nine-liter cases in 2010 (99. 0 millions of liters).Every bottle of ABSOLUTVODKA is produced in Ahus, in southerly Sweden. ABSOLUT VODKA is produced from winter wheat, a hardy wheat grain that gives ABSOLUT VODKA its smooth grain character. Every year approximately 80,000 tons are used to produce ABSOLUT VODKA. over one kilo (two pounds) of grain is used for every one-liter bottle. ABSOLUT VODKA uses a unique process called continuous distillation, introduced in the nineteenth century by The Vodka King, Lars Olsson Smith. ABSOLUT VODKA is distilled hundreds of quantify until all impurit ies have been removed 2.

Dell Supply Chain Management Essay

1. IntroductionCompanies, nowadays fox to face global argument in order to stay in the market. To be hawkish, they have to employ modernistic strategies based on new technologies. tot strand solicitude plays an important role in the success and growth of an organization. Efficient capitalization of planning arrange fore melodic theme enables an organization not to bother about competitors in same zephyr. Customers needs and demands play a vital role in making and implementing new strategies and reviewing the make ones time and again in order to stay in a market. Innovational steps in carrying out give chain of mountains Management of an organization will help a lot to be competitive and leading in a same type of activities same enabling the organizations to transact online by improving actions on traditional picture chain charge atomic number 18na to a technologically improved summate chain management. tissue equipped run chain management is an improved shape of te chnology these days. dell a renowned follower of web equipped make out chain management technology is becoming famous among nodes due to its real time dealing. dell since 1984 is proving itself a hot cake for the guests all everywhere the world. Disintermediation, in any case in time and technologically web based put out chain management make this product a real time election of professionals. This results in competitivity growth, higher profits and more than satisfied nodes.2. Literature ReviewFirst allow chain management will be viewed in the price of already made studies and then dingles whole online operational process will be discussed including its founder, history, background, online process, supply chain management, benefits from online processing like just in time technique and its benefits towards human beings. A supply chain is a mixture of all participants involved, cypherly or in addressly, for providing convenience to customer point (Chopra and Meindl, 2003). We chiffonier say that a supply chain involves all organizational dowers that merge themselves to extract and furnished a complete package for the final customer. make out chains can manage their mental synthesis differently in size, complexity and comprehension of relations between the participants of their carriage mean the operators and the location. In this sense supply chain has two main shapes spontaneous or moderate, in which only one supplier and one member of a party involved. Extendedly it lap ups beyond a supplier and a customer involving suppliers supplier and a customers customer.Second the normal or general the supply chains have different appearances responding to the demand and thus involve organizationatically escapeed study, gad jack offs i.e. products and resources between different stages (Lee, 2000). bring chain management continues its journey with a fountain to handle the appropriate needs and demands in the appropriate volume at the appropri ate competitive salute (Cutting-Decelle et al., 2006), a situation that would respond highest level of work for the customer and highest reputed feat for the organizations. This proclaims that supply chain management considers the optimal appropriate management of operations between and among participants of the supply chain for the purpose of optimal gainfulness finished the supply chain managements operations.(Chopra and Meindl, 2003). Mentzer et al. (2001) suggested that Some interrogationers view supply chain management as a management interaction with structure tone-beginning, strategically lie and customer oriented as its key localize, others used it in a sense to elaborate the group the systematic steps to nonindulgent implementation of management concepts with integrated tendencies, universally randomness sharing, risks and rewards, mutual understanding and collaboration of hard means activities. Then the third step is a group of management activities (Chopra and Meindl, 2003).In this activity the researcher will follow the third term because it coordinates the others. Fugate and Mentzer (2004) described that the dells phenomenal agenda related its supply chain is the right mergence of activities and people elements (Refer Table 2.1). This is clear from Michael dingles sense that our research and exploitation (R&D) keenly interested in activities and quality betterment in manufacturing and that one of our considerablegest challenges is finding managers who can share and respond to rapid changes (Magretta, 1998). Michael Dell became the father of Dell in 1984, in spite that he was a learner at the University of Texas in Austin. Initially the Michael Dell adopted the prepare sales model. During this era the calculating machines were sold everywhere the phone and move were joined according to the customers demands and specifications (Kramer et al., 2000). Retail pass was also introduced during the 1990 to 1994 and Dell again returned to direct model and furnished the Dell rapidly in the mid 1990s, In 1999 this made him the reckon one PC seller in the US and number two in the whole world (Kramer et al., 2000).Dells success was unlikely because he made the Dell conceit. It became a big company of approximately 35,000 employees and over 25.000 million dollars sales in 2000 (Koehn, 2001), thus competing big rivals such as IBM and HP. By 2008, Dell had attained annual revenues of $61 billion and net income of $2.9 billion (Dell, 2009). Dell has decided to enter into new regions and to expand its product line i.e. Servers, workstations, printers, flat-screen TVs and digital cameras. ascribable to these accepted reasons Dell changed its name in 2003 from Dell figurer toilet into Dell Inc., to reflect the evolution and growth of the company from a computer manufacturing business to a company that operates a wide variety of technology-related redevelopments (Rivkin and Giorgi, 2004). The core ingredients of Dells b usiness structure are its direct sales model, usually named as direct model, and the build-to-order mean just in time strategy. Dell has operational facilities in Austin, Limerick, Ireland, and Penang, Malaysia.To make sure the ceaseless flow of production supplies into these facilities, Dell has unquestionable a two-ended strategy that follows different sourcing arrangements and supply schedules for custom and system parts. According to a recently published newspaper publisher by research firm IDC (Appendix 1), Dells hard competitors in its vital corporate PC market are IBM and HP. It faces competition from fellow direct vendor Gateway HP and Apple in the consumer and small business market. In the portable PC business, the key competitors are Toshiba, Lenovo, and HP. In the critical boniface and earnings infrastructure markets, Dell competes with Sun Microsystems, HP, and IBM. In Internet hosting, it faces competitors like Exodus and Corio, some of whom may also be Dell custom ers.Outside the join States of America (USA), Dell competes with regional and local vendors in many markets, such as NEC, Fujitsu, and Toshiba in Japan, Fujitsu-Siemens and Acer in European, and Lenovo in China. It also faces hard competition from HP and Acer in Latin America and the Asia-Pacific region. Dell now has 13.7 percent of the world market, down from 14.6 percent for the same period a grade ago. Kraemer and Dedrick (2001) claimed that the superior supply chain is driven by Information technology (IT), e-commerce and virtual corporation. Online selling strategies are backed by online support and Infrastructure. According to Kraemer and Dedrick (2001), the mandatory principles for Dells business process are Build-to-order i.e. just in time, direct sales, customization, quality, quantity and periodical made changes.3. Supply Chain ManagementSupply chain management is the systematic, strategic collaboration and coordination of the business functions that requires flow of solids, final goods and interrelated information among suppliers, company, retailers and ultimate consumers. The supply chain system mustiness be rejoinder of customer specifications. Council of Supply Chain Management Professionals (CSCMP) defines the supply chain management as it comprises the planning and management of all jointly held activities involved in sourcing, procurement, conversion, and logistics management.It also shows respect for the core elements and components of coordination and collaboration with channel partners, which are suppliers, intermediaries, service renderrs i.e. third party, and customers. Managing a supply chain is supply chain management. A supply chain is a set of organizations directly linked by one or more of the upstream and downstream flows of products, processes, services, finances, information and operational model from a specific source to a customer.4. Components of Supply Chain ManagementThe under explained are five basic components of sup ply chain management.* Plan This is strategically oriented phase of supply chain management. Organizations require a strategy for managing all the resources which are needed toward satisfying customer need and demand for their product or service. A big piece of supply chain management planning is developing a set of techniques to monitor the supply chain so that it is efficient, be less and delivers high quality and set to customers. * Source secondly companies have to choose suppliers after an in-depth evaluation to deliver the goods and services they need to manufacture their product. So, supply chain managers must develop a set of pricing, delivery and payment integrations with suppliers.* Make This is the manufacturing and operational phase. Supply chain managers schedule the activities compulsory for production, assembly, testing, packaging and homework for delivery. * Deliver This is the part that many supply chain management examiners see it as logistics in which companies make sure to coordinate the receipt of orders from customers, develop a network of warehouses, and intelligently considers carriers to get products to customers and to set up an invoicing system to receive payments. * Return This can be a head aching part of the supply chain for many companies. Supply chain planners have to create a responsive and flexible enough network for receiving defective and excess products back into their carry from their customers.5. Process approach in Business through SCMAccording to Lambert and Cooper (2000), in many companies management has reached the conclusion that optimal product flows cannot be managed completely without implementing a process approach to the business. The core supply chain processes stated by Lambert and Cooper (2004) are* Customer service management* Procurement* Product development and commercialization* Manufacturing flow management/support* Physical distribution* Outsourcing/partnerships* Performance bar* Warehousing managem ent* Customer service management processThe Customer Relationship Management tot uply explains the coordination and the relationship between the organization and its customers. Customer service is the only authentic source of customer information. It also provides the customer with real-time information on scheduling and product availability with the companys production and distribution operations. Successful organizations follow the side by side(p) steps to determine customer relationships * Mutually backed goals for organization and customers* establish and maintain customer rapport* produce and prevail positive satisfactory feelings in the organization and the customers* b) Procurement processStrategic plans are planned in accordance with suppliers to support the manufacturing phase and the development of new products. The desired outcome is a mutual win-win relationship where both sides benefit, and a reduction in time span for the design circle and product development. The pu rchasing advancements developed a real rapid communication system, such as electronic information interchange (EDI) and Internet linkage to transmit possible requirements. Obtaining products and substantials from outside suppliers involve a number of activities like resource planning, supply sourcing, negotiation, order placement, inbound transportation, storage, handling and quality assurance, many of which include the responsibility to coordinate with suppliers on matters of scheduling, supply continuity and research into new sources or programs. * c) Product development and commercializationIn recent days as product life cycles shorten, the quality products must be developed and successfully launched with ever shorter time-schedules to remain competitive. According to Lambert and Cooper (2000), managers of the product development and commercialization process must have to * interrelate with customer relationship management to identify the actual customization * Arrange materia ls and suppliers appropriately with procurement.* d) Manufacturing flow management processManufacturing processes have to be responsive to daily based occurring market changes and must address mass customization. Orders are processes operating on a just-in-time (JIT) basis. Activities like planning the essentionals, scheduling and supporting manufacturing operations which controls an array of activities like work-in-process storage, handling, transportation, and time phasing of components, line at manufacturing sites and maximum flexibility in the coordination of geographic and final assemblies of physical distribution operations are carried out in this process.* e) Physical distributionThe customer is the final destination of a marketing channel in this phase. This phase requires the availability of the product/service of each channel stake tone downers marketing tiredness. Due to the physical distribution process the time and space of customer service become a vital part of marke ting, so it coordinates a marketing channel with its customers (e.g. manufacturers, wholesalers, retailers).* f) OutsourcingThis is not just about outsourcing the strategic planning of materials and components, but also outsourcing of services. The reason behind this tendency is that the company will surely shift its focus on those activities in the cheer chain where it has a distinctive competitive advantage i.e. expertise, and will outsource everything else. This movement has been particularly evident in logistics where the furnish of transport, warehousing and inventory control is more and more subcontracted to specialists which are named as logistics partners.* g) Performance measurementCompetences taken from supplier capabilities and diagnosing a long-term supply chain commitment with a tacklance of customer relationships can both be interrelated with organizational proceeding. A.T. Kearney Consultants (1985) noted that firms gentle in comprehensive performance measurement effected improvements in overall productivity. Internal measures are generally collected and analyzed by the firm itself including* Cost* Customer Service* Productivity measures* Asset measurement* Quality.External performance measurement is examined through customer shifts and benchmarking.* h) Warehousing managementWarehousing management as an important source of reducing company cost & expenses is carrying the worthful role in companys success. Storing and office with all facilities, reducing manpower cost, dispatching authority with on time delivery, loading & unloading facilities with straightlaced area, area for service station, stock management system etc.6. Dell estimatorsDell Computer Corporation founded in 1984, headquartered in Austin, Texas. Dell is now reputed as one of the worlds most preferred computer system icons and a provider of products and services that customers globally need to set up their information-technology and Internet infrastructures conveniently a s Dell always favors the customization. Dell is only the owner of the market leadership ladder because it has a strong and persistent focus on delivering the best possible customer requirements. Direct online selling from manufacturer to consumer is a vital element of its strategy. The company was incorporated on a basic appraisal that Dell is at its best to efficiently understand consumer needs and to provide the most effective and suitable customized computing solutions.This online business model eliminated retailers because all the computer related dealing is totally made through internet and phones. This activity saved time and cost because each and every system was made regarding the made order, offering customers powerful, richly configured systems at competitive prices. With the passage of time Dell introduced the latest technology much more quickly than competitors with slow-moving and routine over inventory an average of every four days. Now Dell has become the number-one retailer of personal computers, outselling IBM, Hewlett-Packard, and Compaq.7. Direct to Customer ModelDell Computers strength is its unique direct to customer model. Through the implementation of model, the company outsourced all the components but it still performs the assembly. In this process the Dell eliminated retailers and directly delivered the computers from its assembly to end customers. This activity enabled Dell Cost leadership holder among the players in the arena. By eliminating the retailers, consumers were buying from Dell without the extra payment to retailers. Another Dells strength is its better access to technology compared to its competitors. Dell introduces the latest technology much more quickly than companies with slow-moving indirect distribution channels. presently Dells initiatives include moving even greater volumes of product sales, service and support to the Internet, using the Internet to improve the efficiency of Dells procurement, manufacturing and distribution process and further expanding an already b track range of value-added services.8. Dells value chainThe value chain of a company is its consummate product flow from the suppliers to the customers and managing the information flow in such a way that the customer receives maximum satisfaction while the company maximizes its profits. Dell Computers value chain is quite different because company sources all its components from vendors across the world and it undertakes the final assembly and sells it directly to the consumer. Dells direct model of selling and build-to-order supply chain i.e. just in time strategy have been the core at its policies and practical that have enabled it to gain competitive advantage in the computer industry.The value chain makes sure that all aspects are coordinated into attaining the firms stated goals. Dell makes sure that it monitors the value of its initiatives. Dell makes use of online value chain system. Such system helps the company contr ol and coordinate business processes. It provides the company with a system with faster capabilities and lower cost and it eliminates the unnecessary steps which do not contribute the value chain and this also helps the Dell to make a decision regarding its employs promotion or demotion.9. Dells Supply Chain ManagementSupply chain is an integral part of any business because through it raw material is systematically transformed into finished goods these products are then sold to consumers for the company to have profit. In Supply chain management having a record of supplies is a valuable activity. Having a secured record of supplies gives a company benefits such as efficient list of supplies. Here products are received from a companys suppliers and they are stored until they are needed on the assembly line of Dell then goods are moved around the organization. Dell relies mostly on its highly safe supplier, where Dell formulates its operation and relies on its computer monitor suppli er to ship directly to the customer. As long as its supplier retains its leadership position, Dell would collaboratively work with it to achieve mutual success.Dells ProcessThis process starts when Dell receives an order for a PC, it faxes or phones its requirements to suppliers who pick the ordered parts and pack them in reusable bins with cards attached. Trucks on a continuous connection between suppliers and Dell, known as a milk run deliver the sorted parts to the computer makers plant for final assembly. This process frees Dell from having to manage inventories and the costs associated with stock. Dell has made efforts to ensure that suppliers dont get stuck with much inventory. The computer maker allows suppliers to participate in a revolver program, where they can sell parts stored at the warehouse to other customers than Dell. Dells supply chain competency comprises of four qualities which includes demand management, internal collaboration, leveraging partners, and financial fundamentals. Dells direct model enables the company to fully hold at demand management. The process of selling directly to customers and building product to order creates opportunities for authoritative real-time collaboration between manufacturing and sales.Being in direct contact with the market, Dell can quickly see changes in customer demand. This allows Dell to respond more quickly to customer demand than its competitors can and this true demand management allows for highly accurate forecasts. Second integral aspect of Dells success is its ability to collaborate internally. This competency flourishes in a culture which values information sharing and empowers all employees. At Dell, direct refers not only to how the company sells but also to how team members communicate and besiege issues to solve. Dell leverages its partners by linking suppliers planning and execution activities with Dells systems. The company uses information technology to gather and share a constant strea m of data on supply and demand trends.Finally and lastly Dells entire supply chain is focused on fundamental business performance. in operation(p) margin and not just profits or growth rate is the number that Dell cares about most to ensure long-term profitability. Dell thought differently because when Dell introduced the direct model at the same time its competitors were selling computers to end consumers via distributors. Dell sells directly to consumers and is continuously communicating with them and benefiting. Dell capitalizes the opportunities whenever they splay like seeing sales trends and learning about unmet customer needs. The company also relies on customers knowledge of what they want to purchase and when they want to complete the transaction to drive the direct business model i.e. totally customized. The Dell supply chain management system handles a number of transactions and pieces of information, and includes multiple core components necessary to keep operations ru nning smoothly.Some very important components are as follow Configuration management This component manages approximately over 1 million Dell part numbers every stratum with tackling approximately 200 product families, and over 2 million bills of materials (BOMs) every year. BOMs listing component part numbers are created for manufacturing facilities to build assemblies and subassemblies for Dell products. Procurement The procurement component manages approximately 1.8 million purchase order lines every year from more than 5,000 suppliers worldwide. To smoothly process the procurement phase, Dell uses an automated application activity that includes workflow approvals and vendor communication and also enables services such as defective part replacement. Cost This element runs smoothly to calculate the costs to Dell for all BOMs. The specific activity runs weekly, monthly, and quarterly, with each job aggregating total material costs. Inventory The inventory component manages mor e than 3 million inventory movements daily from stock rooms to factory floors across all Dell sites. Dell also manages corresponding over 3 million messages transmitted to different systems for reporting, analysis, and factory scheduling. Accounts payable this specific measure handles approximately 15,000 items per day which includes payments to Dell suppliers, invoices, and receipts. This component contains some important information under certain categories like vendor information section includes vendor ID number, location, negotiated terms, and contact 9. Significance and Advantages of supply chain management with a glance on disintermediation and Just in Time Explanation Dells supply chain consists of only three stages and these stages are the suppliers, the manufacturer (Dell), and the end users.The companys direct contact with customers allows them to properly identify target markets demands, analyze the target requirements and profitability of each assignment and develop mo re accurate demand forecasts. Dell matches supply and demand because its customers order computer configurations over the phone or online. These computer systems are built from components that are easy in suppliers jacket. Dells strategy is to provide customized, low cost, and quality computers that are delivered as on ordered time. Dell managed and implemented this strategy through its efficient manufacturing operations, better supply chain management and direct sales model. Dell reduces the cost of intermediaries of distribution channels that would otherwise add up to the total cost of PC for the customer by taking orders directly from the customers. This strategy also saves time on processing orders that other companies normally suffer in their sales and distribution system.By directly dealing with the customers Dell gets a clearer indication of market trends and relishes. This helps Dell to plan for the future and forecast properly besides better managing its supply chain. Anot her integral advantage Dell holds by directly dealing with the customer is that it enables itself to get the customers requirements regarding the software to be loaded. The elimination of a PC support engineer to load software, the customers gain both in time and cost. Dell computers have perceived 100% performance in performing a number of important activities which includes on-time delivery, and fill rate. Dells supply chain management most efficient trends include increasingly powerful private trading networks, increased transparency in measuring and monitoring the value chain performance, and outsourcing of non-core activities. Cost management techniques with taking practical performance improvement initiatives Dell have revolutionized the entire supply chain management process.Dell uses different software to follow and track its entire activities like Dell uses i2 Technologies software to track its supply chain activities. Dell monitors its supply chain time and again and this activity enables the Dell to make immediate changes (within hours) to respond the fluctuations in consumer demand. The software also alerts Dell to any supply shortages and Dell rapidly communicates order information including automatic replenishment requests to its suppliers through the internet. The company also uses the Web to interact with suppliers this interaction enables the suppliers to be up to date with its volume expectations and long-term planning data. Master production schedule updated after every two hours. Dells mass customization program enables 100,000 different computer configurations, 455 annual work-in-process turns, 52 annual inventory turns and a zero finished goods inventory.Dell Computer Corporation successfully uses a build-to-order(just in time) manufacturing program to hold down its inventory to only a five-day supply while shipping 95 percent of customer orders within eight hours. This strategy gives Dell an important competitive advantage as a low-cost producer. Dell can reap the benefits of lower material costs almost immediately and reflect that benefit in its consumer product prices. The Just-In-Time organization has a distinctive culture that gives it a competitive advantage which clarifies its standings among competitors. When big things change in its environment, Dell adapts successfully. People in the Just-In-Time organization are typically motivated more by values and pride in their company. The cohesiveness Index specifically measures the coherence or consistency of your organizations strategy.Most Just-In-Time organizations will score moderately high in this area. Coherent companies have a clear set of capabilities that are in line with their strategy and that they use over and over again in their operations. The following are common patterns of behavior in just-in-time organizations. Just-in-time organizations often are often headed by a strong sense of mission. They want to chart new territory, inspire change, and mak e a big difference. Just-in-time organizations follow two different strategies. first the adventure-seeking and the more cautious professional managers.Adventure-seekers regard the unstructured environment and strained resources of the organization with a certain fondness. Second managers keep the joint running. What they lack in pure passion, they make up for in discipline and managerial skills. They are the more stable and veritable sorts. A great sense of urgency exists in the just-in-time organization. Everything is life or death, and the immediate emergency inevitably takes higher priority over so-called road building for the future. Every day brings fresh fires that need to be put out, and thats where everyone directs their attention, even though yesterdays still-smoldering ashes are not unless extinguished. 10. Cost effective and consumer friendly SCM of DellA time when Dell was an infant its IT group ran its supply chain management database applications on large, expensive , branded servers based on the UNIX OS. As the company grew, servers lacking the necessary capacity had to be replaced with even larger, more powerful servers. The increased performance of industry-standard Dell PowerEdge servers has enabled Dell IT to create cost-effective, highly scalable systems using Oracle Real Application Clusters (RAC) 10g. By sharing a large database across multiple PowerEdge servers, Dell IT can easily deploy additional low-cost servers when necessary to handle increased workloads rather than buying additional large, expensive, proprietary UNIX-based servers.Supply chain management is inhering to Dell operations around the world, with both factory operations and internal systems dependent on supply chain management systems to provide real-time information about key business functions. Running these systems on Oracle RAC 10g clusters of industry standard Dell PowerEdge servers enables Dell IT to scale them efficiently and cost-effectively to handle increas ed workloads. By moving the systems to Dell servers when it did, Dell IT avoided significant additional expenditures for proprietary UNIX-based servers, enhanced performance, and provided a clear path for future growth.11. Conclusion and recommendationThe rapid development of Worldwide Web (WWW) technologies, Internet, and Information and Communication Technology (ICT) have generated the evolutionary online business solution and electronic-commerce (ecommerce) both of which are to provide support for both information and workflow control, and process management as well as enhance the communication. E-commerce technologies are perceived as a mainstream to improve productivity and information flow and communications which all have to process through a systematic phase of supply chain management. Technology based SCM allows the creation of extra value for the customer and have the goal to satisfy the client requirements in the best possible way and in real time.Migration to a technolog ical based approach for SCM applications is required for streamlining Supply Chain activities, maintaining a consistent quality of service and controlled distribution of the data which otherwise cannot be achieved. A technological based supply chain management must have the components like ERP (Enterprise Resource planning) system which forms groups of business software functions like production, purchasing, CRM. These applications have to be interconnected so that to provide complete reports on customers, demand, suppliers, supply, finance, manufacturing, delivery, etc.12. ReferenceFugate, B.S. and Mentzer, J.T. (2004) Dells supply chain DNA. Supply Chain Management Review, Vol.8, No.7, p.20-24 Chopra, S. and Meindl, P. (2003) Supply Chain Management Strategy, Planning and Operation. Englewood Cliffs, NJ Prentice Hall. Maney, K. (2003) Dell Business Model Turns to Muscle as Rivals Struggle. Online. USA Today. acquirable http//www.usatoday.com/money/industries/technology/2003-01-1 9-dell-cover_x.htm 18 Jan 2009 Maguire, J. (2003) Case issue Dell.com. Online. Ecommerce-Guide.com. Available http//www.ecommerce-guide.com/news/news/article.php/2013731 18 Jan 2009 Magretta, J. (1998) The power of virtual integration An interview with Dell computers Michael Dell. Harvard Business Review, Vol.76, No.2, pp.73-84 Lee, H.L. (2000) Creating value through supply chain integration. Supply Chain Management Review, Vol.4, No.4, pp.47-54 Kraemer, K.L. and Dedrick, J. (2002) Dell computer Organization of a global production network. Irvine, California Center for Research on Information Technology and Organizations. Online. Available http//repositories.cdlib.org/cgi/viewcontent.cgi Aitken J.M. (1999). Supplier Associations, A Methodological Opportunity in Supply Chain Research, Belfast and Dublin, United Kingdom and Ireland, 13-22. Ghiassi, M., Spera, C., 2003. Defining the Internet-based supply chain system for mass customized markets. Computers and Industrial Engineering 45 , 1741. McKnight, H.D. and Chervany, N.L. 2002. What trust means in e-commerce customer relationships an interdisciplinary conceptual typology. International Journal of Electronic Commerce, Forthcoming. Saab S.S., W. Mhanna, and S.Saliba, Conceptualisation Study for Using RFID as a Stand-alone Vehicle Positioning System, Intl. Journal of Radio Frequency Identification Technology and Applications, vol. 2, issue. 1/2, pp. 27-45, 2009. Ross, F. (2003), Introduction to e-Supply Chain Management, engaging

I Heart DotA: Effects on Human Essay

refutation of the Ancients (DotA) is a multiplayer online battle arena mod for the telecasting game Warcraft tether Reign of Chaos and its expansion,Warcraft trine The Frozen Throne, based on the Aeon of Strife map for StarCraft. The objective of the scenario is for each team to destroy the opponents Ancients, heavily restrained structures at opposing corners of the map. Players make mapping of powerful units known as heroes, and are assisted by allied heroes and AI-controlled fighters. As in role-playing games, players level up their heroes and office gold to buy equipment during the mission. The scenario was developed with the World Editor of Reign of Chaos, and was updated upon the release of its expansion, The Frozen Throne. There have been many variations of the original concept the most usual being DotA Allstars, which eventually was simplified to DotA with the release of version 6.68. This specific scenario has been maintained by several authors during development, the latest of whom being the anonymous developer known as applesauceFrog gro upgradeg the game since 2005.Since its original release, DotA has become a feature at several worldwide tournaments, including Blizzard Entertainments BlizzCon and the AsianWorld Cyber Games, as salubrious as the Cyberathlete critic and CyberEvolution leagues in a 2008 article of video game industry websiteGamasutra, the articles author claimed that DotA is likely the most popular and most-discussed free, non- adjudgeed game mod in the world.Valve Corporation is currently developing a stand-alone sequel, Dota 2. In October 2009, IceFrog was hired by Valve Corporation, leading a team in a regard that he described as great news for DotA fans.Valve officially announced the stand-alone sequel to the original mod, Dota 2, in October 2010. Dota 2 follows heavily in the gameplay direction of DotA, with aesthetics and heroes working as direct ports to the original mod. In addition to the pre-conceived gameplay c onstants, Dota 2 also features Steam support and profile tracking, intended to emphasize and support the games matchmaking. The marketing and trademark of Dota as a franchise by Valve gained concern and opposition from the DotA Allstars contributors working at Riot Games, as well as Blizzard Entertainment, both of which legally opposed the franchising of Dota by Valve. The legal dispute was conceded on May 11, 2012, with Valve gaining undisputed franchising rights for commercial delectation to the trademark, while non-commercial use remains open to the public.STATEMENT OF THE PROBLEMThe popularity of Defense of the Ancients has increased over time. The scenario was featured by Computer Gaming World in a follow-up of new maps and mods in Warcraft cardinal. DotA Allstars became an important tournament scenario, starting with its prominence at the debut of Blizzards BlizzConconvention in 2005. DotA Allstars was also featured in the Malaysia and capital of Singapore World Cyber Games starting in 2005, and the World Cyber Games Asian Championships beginning with the 2006 season. Defense of the Ancients was included in the game lineup for the internationally recognized Cyberathlete Amateur union and CyberEvolution leagues. Additionally, the scenario appeared in Electronic Sports World Cup (ESWC) 2008 Oliver Paradis, ESWCs competition manager, noted that the high level of community support behind the scenario, as well as its worldwide appeal, were among the reasons it was chosen.The scenario is popular in many parts of the world in the Philippines and Thailand, it is played as much as the game Counter-Strike. It is also popular in Sweden and other Northern European countries, where the Defense of the Ancients-inspired song Vi sitter i Ventrilo och spelar DotA by Swedish musician Basshunter reached the European 2006 charts at 116 and cracked the sneak ten Singles Charts in Sweden, Norway, and Finland. LAN tournaments are a major part of worldwide play, including tournaments in Sweden and Russia however, due to a lack of LAN tournaments and championships in North America, several teams disbanded. Blizzard plosive speech sounds to DotA as an example of what dedicated mapmakers can create using developers tools.Due to its popularity, we had made questions that need to be asked. here are the following questions1. What is DotA?2. Who invented DotA?3. Why is DotA so addicted?4. When will DotA be replaced? Will it ever be replaced?5. Where did DotA originated from?SCOPE AND DELIMITATIONSOur research is all about DotA and our scene and delimitations is notwithstanding all about the effects of DotA on humans. Playing this game also triggers the player to lose his/her temper and orders. Why? It simply because of the different languages employ during the game or what we called Trash talks. Trash talks much(prenominal) as foul languages can rightfully lose their temper and values. As a result, the both sides will fight against each other. Gambl e is also present in this game, the highest bet is 5,000 pesos and the lowest is 300 pesos. Again, gold for them is not that important anymore. many another(prenominal) players says that Dota is the best past time ever, so its OK for them to waste their money. Due to playing, eating is irrelevant the satisfaction they pick out from playing is the same as the satisfaction they get from eating. As a result, the bodys immune systems are getting weaker and now expose the different viruses and diseases.All in all, Dota really affects the life style of the youth who are in to this game, although it has one good benefit, but it corrupts the mind and the way the youth think. It also weakened the body system, money and moral values were not given importance because of this game. There are many students and even some young professional are addicted to Defense of the Ancients or DotA. This is a kind of computer games that can be played by many players and is one of the most popular games to young students. Many students get addicted to this game and they even stayed for long hours inside the computer shop just playing this kind of game. There are studies that getting addicted in playing computer games affects their studies and this is the cause why they are lying to their parents that they need extra money for their school project but the truth is they are just using the money to rent a computer where they can play DotA with their classmates. Sometimes in order to make the game exciting, they have a trade to pay those who won the game so it becomes already a form of gambling.When time spent on the computer, playing DotA games or cruising the internet reaches a point that it harms a childs or adults family and social relationships, or disrupts school or work life, that person maybe caught in a cycle of addiction. Like other addictions, DotA game has replaced friends and family as the source of a person, emotional life. Increasingly, to feel good, the addicted person s pends more time playing video games or searching the internet.RELATED LITERATURE* Defense of the Ancients (DotA) is a multiplayer online battle arena mod for the video game Warcraft III Reign of Chaos and its expansion,Warcraft III The Frozen Throne, based on the Aeon of Strife map for StarCraft.* A changelog is a log or record of changes made to a project, such as a website or computer software project, usually including such records as bug fixes, new features, etc. Some open source projects include a changelog as one of the top level files in their distribution.* Real-time strategy (RTS) is a sub-genre of strategy video game which does not progress incrementally in turns.1 Brett Sperry is credited with coining the experimental condition to market Dune II.* A role-playing game (RPG and sometimes roleplaying game) is a game in which players assume the roles of book of factss in a fictional setting.* Chaos magic, sometimes spelled chaos magick, is a school of the modern magical tr adition which emphasizes the pragmatic use of belief systemsand the creation of new and unorthodox methods.* Addiction is the continued use of a mood altering substance or behavior despite adverse dependency consequences, or a neurological impairment leading to such behaviors.* An experience point (often abbreviated to Exp or XP) is a unit of measurement used in many role-playing games (RPGs) and role-playing video games to quantify a player characters progression through the game. Experience points are generally awarded for the completion of quests, overcoming obstacles and opponents, and for successful role-playing.* In computer and video gaming, a clan or club is an organised group of players that regularly play together in particular (or various) multiplayer games. Some people might say that a clan or hostel becomes like a family, and that all opinions and decisions represent each single member in the clan or guild.* In software engineering, porting is the process of adapting software so that an executable program can be created for a computing environment that is different from the one for which it was originally designed (e.g. different CPU, operating system, or third party library).PRESENTATION OF ANALYSISDefense of the Ancients (DotA) is a multiplayer online battle arena mod for the video game Warcraft III Reign of Chaos and its expansion,Warcraft III The Frozen Throne, based on the Aeon of Strife map for StarCraft. The objective of the scenario is for each team to destroy the opponents Ancients, heavily guarded structures at opposing corners of the map. Players use powerful units known as heroes, and are assisted by allied heroes and AI-controlled fighters.As in role-playing games, players level up their heroes and use gold to buy equipment during the mission. Eul, Steve Guinsoo Feak, Ice Frog is the inventors of DotA. DotA is addictive because it looks simple but is not. Behind the cutesy heroes and busty heroines, theres a complex level of managem ent that you need to understand to win the game. Teamwork also factors in, and timing, and a general sense of the area around you. The large amount of choice in the heroes and items you can choose mean that the repetitive value of the game is increased, and that you wont always be seeing the same things. We think that nothing will replace DotA. Everyone is addicted to it. As long as lots and lots of human plays DotA, it will never be replace.